Of all the business functions you’re juggling, marketing is the most important. Why? Because marketing — including all of its components — is the only revenue-producing business function there is. Additionally, marketing should be integrated into everything you do. From operations to budgeting to your phone message to hiring employees and more. The key? Consistency
Great retention strategies are the key to a profitable business. Show your employees, clients, and prospects the love they crave. How? By implementing these easy, inexpensive Customer Service strategies. It all begins with training. Once your business has customer-facing employees of any kind, Customer Service training must become part of your marketing strategy. Why?